Hi everyone!!! Well I dunno what to call this E-marketing/internet marketing. Names are many but the meaning is one. Internet Marketing is growing and by growing i dont mean just growing but hell lotta "GROWING".

Currently i am working as a internet marketing professional so I thought i should better start my blog with this.Companies anywhere now has the reach to their valuable customers thanks to THE INTERNET. Customers have become more educated with better cultured tools. Therefore pressurising companies to keep their customers on top of their minds no matter where they are. Customer reach has become one big marketing (advetising) instrument for the companies who believe in the 80/20 principle.

Recently I had a chat with my father who believes that Internet marketing is required but not needed. Initially, I dint know how to respond, I just couldn understand that. Then it striked and with that I knew what was missing in his literature about marketing. He was thinking with the company's point of view but not understanding the customer. Why companies like ICICI,HDFC,DELL etc are so much into e-marketing??? Well, the only answer I can give to this is perfect customer Sense and Respond Marketing instead which will make sure that a company's business model is alligned to their customers.